Quote:
Originally Posted by HejiraNYC
Admittedly Madonna's album practically promoted itself without any actual participation from Madonna herself. All of the major print and online news media posted reviews. Her album was marketed heavily online on flash sale websites at hefty discounts. She's launched the Truth or Dare fragrance with the commercials playing music from the new album, the Schmirnoff commercials (yeah, as if Madge has ever drunken that cheap-ass vodka) are everywhere, plus there was the concert ticket promotion. Her new album was pretty much unavoidable except when it came to radio. Ironically, broadcast radio is a dying medium, yet, Madonna's catchiest new song, "Turn up the Radio," is like a rallying cry for them. Alas, radio has this strange aversion to Madonna for some reason...
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I agree that the album has kind of promoted itself but she needs to get out there do some interviews (not just in America) The UK has always been one of her strongest audiences but we have nothing. Masterpiece is getting a lot of air play but they aren't releasing it as a single. It doesn't help that the singles (physical copy) are being released months after the mp3, a lot of her fans are collectors who like to buy the stuff just to add to their Madonna collection. Although the UK is getting GGW as a picture disk sometime this month (date keeps changing) so maybe they are upping their game.I think they have gone about this all wrong tbh. We had a few adverts on TV and an appearance on Graham Norton months ago to promote W.E but that is all. Fans seem to be trying to promote it more than them which is stupid. And yes the radio do seem to have some kind of problem with her (apart from masterpiece I have heard nothing on the radio at all)