Anyone interested in Madonna's new album?

[HejiraNYC]

Originally Posted by wild-heart

I agree that the album has kind of promoted itself but she needs to get out there do some interviews (not just in America) The UK has always been one of her strongest audiences but we have nothing. Masterpiece is getting a lot of air play but they aren't releasing it as a single. It doesn't help that the singles (physical copy) are being released months after the mp3, a lot of her fans are collectors who like to buy the stuff just to add to their Madonna collection. Although the UK is getting GGW as a picture disk sometime this month (date keeps changing) so maybe they are upping their game.I think they have gone about this all wrong tbh. We had a few adverts on TV and an appearance on Graham Norton months ago to promote W.E but that is all. Fans seem to be trying to promote it more than them which is stupid. And yes the radio do seem to have some kind of problem with her (apart from masterpiece I have heard nothing on the radio at all)

Well, clearly saturating the press and making appearances are no guarantee of success. Look at Adele. Her 21 album is the the modern-day equivalent of Rumours in terms of commercial success in America. Astronomical success. And she managed to do with it with minimal U.S. television exposure, minimal press and only a brief tour of theatres. She does not play to "the streets," doesn't do slick dance moves or wear outrageous outfits. Although she is still very young, she reads as a much older woman due to her sophisticated styling and her big voice. And most obviously, her physical size puts her at a huge (so-to-speak) disadvantage in terms of her marketability. She seems like a very sweet girl but she's not exactly going to be a Mensa member anytime soon. So what could it be about Adele? Beats me. But I suspect it has something to do with the fact that she presents herself as the antithesis of everything else going on around her; she paved her own separate lane. Maybe that's why Madonna is not succeeding despite all of the marketing efforts; she's caught up in a traffic jam with Britney and Katy.

Speaking of marketing, who was the genius behind Lionel Ritchie's comeback? And how can we hook him up with Stevie? Seriously. Lionel Ritchie was beyond washed up for the longest time. Now all of the sudden he is at the top of the charts again despite the fact that he is well into his 60s. With a country album, no less. Does this mean any artist over the age of 60 has to record country music in order to become commercially successful?