La Nicks' Street Team

[JazmenFlowers]

Originally Posted by bikerchic

LOVE your sig Jazz! That shot with the white hat would be soooooooo perfect for the cover! I swear man, you need to be in some sort of creative art advertising buisness or something. Maybe you already are?

thanks. I tell myself that every day. you don't get very far with an English degree.

Originally Posted by GardenStateGirlie

no, there really isn't. it's not like this is new material -- it's a greatest hits album. at most, you'll see a television ad and a mention in entertainment weekly and when she tours? a mention on your local radio station if she's coming to your city. there's no point for a record label to put money into hiring a street team -- there just isn't, imo.

um, yeah, there is. and apparently your definition of a street team and mine are different.

per Wikipedia (and the definition I am talking about):

A street team is a grass-roots organization that is called upon to advertise and promote an event.

Originally, street teams were used by punk and unsigned bands to help promote their upcoming shows or recordings. Usually unpaid, these teams are often comprised of teenagers who are rewarded with free band merchandise or show access in exchange for a variety of actions:

bringing friends to the shows
convincing friends to buy band merchandise
phoning your local radio station to request their songs be played
putting up posters
posting to band forums or spamming bulletin boards online
maintaining zines or websites dedicated to the band
In some cases, points are assigned to an individual for a particular action, and those points can be exchanged for tickets to shows, or for band merchandise. Some bands even produce special items just for street team members.

Professional street team management firms like M-80 have co-opted the street team concept in recent years. In exchange for promoting new major label music or movie studio dvd releases, team members are eligible to win prizes. Critics of this concept point to large corporations exploiting the unpaid labor of ardent fans.

Other grass-roots organizations are working with the street team idea, and are typically those that appeal to young idealists; PETA, Greenpeace, Young Republicans, etc. [citation needed]

Retrieved from "http://en.wikipedia.org/wiki/Street_team"

- I am speaking solely about a group of fans who do what they can to promote their artist's ventures.