Will Live 8 Work?

[catinthedark]

I posted this question in the Toronto Live 8 thread, but I thought I'd start a new one just devoted to this question because I'm really curious to see what people think.

Is Live 8 going to spark the next global social movement? There are those who believe vehemently that it will.

There are others who don't think the majority of concert goers are going to care - that they're just going for the free show, man. That they don't even know what the cause actually is.

What do you think?