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Compiling a box set? - take a lesson from the petty estate
All this talk about the new box set made me think of my recent experiences with two box sets recently released by Tom Petty's family/estate.
If there's ever an example of the right way to go about it, The American Treasure and Best of Everything are prime examples. The Best of Everything was the first package that merged his early catalog with the later catalog, it actually served a niche that previous greatest hits packages hadn't done yet. It was also curated based on how Tom felt which tracks were the best tracks off of his later albums that perhaps were not released as singles. American Treasure was a carefully crafted, woven mix of album tracks, alternate tracks, unreleased material, and some hits. Visually it also looked like they spent more than 5 minutes on the package. Relating back to Stevie's latest box set, it could of been a really interesting set of material if anyone invested the time to pull it off. It's funny how Stevie has always idolized Petty, yet very rarely if ever took a single cue from him in terms of how he releases his product and the absolute attention to detail he put into everything.
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