If someone is interested, I found the list of foreign brands that adhere to the "cruelty-free" standard, some of which spread to other nations (like Italy), on the Cruelty Free International website (ex BUAV):
https://www.crueltyfreeinternational...gBunny?/brands
And the site that represent the standard for USA, the CCIC:
http://www.leapingbunny.org/guide/brands
In the UK, also NatureWatch spreads a list of companies that comply with the Standard, but unfortunately the guide is available only on paper, and then fee required:
http://naturewatch.org/compassionate...shopping-guide